SALES INFORMATION SYSTEM DESIGN WEBSITE-BASED SHOE PRODUCTS

Internet technology is an effective and efficient information medium for disseminating
information. which can be accessed by anyone and anywhere. The use of Internet media in this
increasingly modern era is utilized as a means of information and communication globally to increase business so that it can reach consumers in various regions. SMEs and other
micro-entrepreneurs are now using the internet to market the products they sell, which is
rather easy to find and reach a wider range of consumers. They have to come to the store to buy the item.
This research is designed so that UMKM business actors of shoe craftsmen can become online
shop that sells goods that have been produced to reach a wider market with a variety of
shoe products that vary to attract buyers. The function of this online store is also that
consumers can obtain information about various kinds of shoes that will be sold easily and
efficiently, in various kinds of shoes that are displayed in the form of product images as well as
information related to products and product prices being marketed. For this reason, to
increase sales, this idea is taken into consideration and there is a need for follow-up to build a
website-based application in the form of an online shop to help UMKM business actors in
marketing various products.