The Relationship between Body Image and Beauty Privilege

This study aims to analyze the relationship between Body Image and Beauty Privilege among early adulthood individuals. Body image refers to how a person perceives and evaluates their own physical appearance, while beauty privilege refers to the advantages or benefits someone receives based on physical attractiveness as perceived by society. The research method used is quantitative with a survey approach. The subjects of the study were 66 early adult women aged 18-25 years, randomly selected to complete a questionnaire consisting of two main sections: the body image scale and the beauty privilege scale, both developed based on literature. The collected data were analyzed using the Spearman's Rho correlational statistical technique to determine the relationship between body image and beauty privilege. Data collection was conducted online through Google Forms using purposive random sampling. Based on the results of the Spearman's Rho correlation test, a correlation coefficient of rho xy = 0.588 was obtained with a significance value of 0.000 (ρ < 0.05). This indicates a significant positive correlation between body image and beauty privilege.
Keywords: body image, beauty privilege, physical appearance, social advantage, beauty standards.